From architecture to UI/UX design, empathy is one thing I take seriously. Design without empathy opens doors for unnecessary discomforts that could've been prevented, and that always bugs me. Does my client need a working space in his bedroom? An extra electrical socket in the corner, perhaps? Does she cook on a daily basis? Does she prefer an isolated kitchen in the back or an open kitchen near the living room? Are they social?
When I design something that will be a part of someone's life, it has to be based on empathy. I firmly believe that good design can improve lives.
Okay, now about me.
I'm a product designer who's fascinated with human-centered design. I'm a former architectural designer and I also happen to have experience in product management. Basically, anything about product or UX excites me. Finding UX design is like finding a portal that connects architecture and tech, two worlds that I imagined were so distant from each other.
I'm a morning person. Wait no, I'm a breakfast person. Breakfast is the most exciting meal of the day.
I love to cook. Learning about multicultural cuisines has been my long-lasting pastime. On weekends you might find me in the kitchen, working with herbs & spices​.
fathia.anindya@gmail.com